Pro Carton/ECMA Carton Award

The Collection Gift Box

The package was manufactured in 3 colours and flexo applied pearlised varnish and foil blocking. The package is easy to open and reclose and the contents, liqueur chocolates, are individually placed in a presentation tray. The cartons are delivered pre erected due to it being, firstly a simulated rigid box and secondly to allow application the ribbon that functions within the pack. The package ensures good product protection as well as the ability to be over wrapped packed and stacked easily. The cartonboard that was used for this carton was Avanta Prima with matt gold foil.

Jury Comments
A surprise effect was what appealed to the jury especially as it initially seems like an ordinary chocolate box. But when opened the two layers with the chocolates slide out sidewise in opposite directions. This greatly enhances the presentation and sharing appeal which gives a table top carton with an extra presentational element. It delivers in every aspect and justly underwrites the quality of the packed product. Once empty, the carton could easily be used for something else such as storage.